Optimize low traffic website

On our “Ask the Experts” post, one reader asked how to go about optimizing a low-traffic website. We get this question a lot. Marketers — particularly small business owners and do-it-yourself-ers — want to know if optimization is worth it. They’re short on time and they’re dealing with limited resources. They can’t wait six months to fix something that’s broken now. They don’t have the luxury. If you’ve realized optimization can’t wait, and you don’t have the budget to hire a firm, consider these… Tips